AI Insights · Timothy · April 2023
Top 5 Wellness Apps Performance in the UK for Q1 2023
Explore the performance trends of the top 5 wellness apps in the UK during Q1 2023, including weekly downloads, revenue, and active users.
The first quarter of 2023 witnessed notable trends in the performance of the top 5 wellness apps in the United Kingdom, as reported by Sensor Tower. Here’s a closer look at how these apps fared in terms of weekly downloads, revenue, and active users.
ShutEye®: Sleep Tracker, Sound saw a significant increase in its weekly revenue, starting from approximately $11K at the end of December 2022 and peaking at around $45K in mid-March. Weekly downloads for the app surged to 39.8K during the week of February 20, before stabilizing around 14K by the end of March. The app’s active user base also grew, reaching a peak of 44.4K in mid-February before settling at 26.7K by the end of the quarter.
Calm maintained robust weekly revenue figures throughout the quarter, reaching a high of $219K in early January and then stabilizing around $130K towards the end of March. The app's weekly downloads peaked at 28.2K in early January and maintained a steady rate of around 20K towards the end of the quarter. Weekly active users for Calm remained strong, peaking at 245.6K in early January and ending the quarter at 221.5K.
Breeze: Mental Health experienced a peak in weekly revenue of about $29.2K in late January, before seeing a gradual decline to approximately $18.1K by the end of March. Weekly downloads for Breeze reached a high of 29.8K in early January, but dropped significantly to just over 270 by the end of March. Active users showed a similar declining trend, starting at 72.5K in early January and falling to 27.4K by the end of March.
Balance: Meditation & Sleep had its weekly revenue peak at around $35K at the end of December 2022 and then gradually decline to approximately $9.5K by the end of March. Weekly downloads remained relatively stable, fluctuating between 12K and 17K throughout the quarter. The app’s active user count peaked at 51.3K in mid-March and stayed consistent at that level until the end of the quarter.
Feelsy: Stress Relief · Relax saw its weekly revenue peak at around $4.3K in mid-March. Weekly downloads showed a significant increase, peaking at 25.4K in early January and then stabilizing around 13K by the end of March. The app’s active user base also saw a peak of 128.6K in early January and ended the quarter with 120.7K active users.
For more detailed insights and data, visit Sensor Tower.
